• Tourists are drawn to iconic filming locations

    2014-03-28

    Tourists may not be able to venture to a galaxy far, far away, but they can stroll over to Tunisia where the "Star Wars" films were shot. According to an article from Variety, more tourists are planning vacations where they can visit locations from their favorite TV shows and movies. New Zealand, for example, sees billions of dollars in revenue from tourists alone, due to the fact that the "Lord of the Rings" and "The Hobbit" movies were filmed there. As various locations around the globe host iconic film crews, tourists follow suit and flock to the areas.

    Tourists enjoy being in the action
    Something about stepping foot on a path that one's favorite character once stood has a great appeal to travelers. According to the source, large cities that are featured in popular forms of media see influxes in tourist activity immediately following their release. For example, Adrian Wootton, the CEO of Film London, explained that Fox's revival of the hit television show "24" may cause London to see an increase in its tourist traffic. The miniseries, "24: Live Another Day," will take place in the popular city and feature an array of British attractions.

    "There are going to be a lot of iconic locations because they really want to get that distinct authenticity into the production," Wootton said to the source. "For us, that's going to be a fantastic piece of marketing when it starts airing on the Fox Network."

    While most locations do not permit travelers to visit during filming, they are more than happy to take advantage of the area's newfound attention by opening exhibits and selling memorabilia.

    London draws in large pool of travelers
    Although the new series may bring a wealth of "24" enthusiasts to the city, other popular British television shows and movies have significantly contributed to the city's tourism. Film and TV show lovers may find themselves suddenly interested in Europe travel after seeing their favorite heartthrobs hanging around Big Ben. Some of the area's biggest media contributors have been television shows "Doctor Who," "Sherlock" and "Downton Abbey."

    Variety reported that "Downton Abbey" had a significant impact on British travel since it first began in 2010. According to the source, the Highclere Castle, the building in which the show is filmed, has seen immense tourist attention. In fact, when the show's second season premiered in 2011, more than 4,000 visitors went to the castle during one afternoon, Variety reported.

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