Norwegian cruise caters to singles
2010-08-03
Many travelers go on cruises with their families or as couples, and some even use the spacious ship as a scene for family reunions. But at least one cruise company is catering to the substantial solo-traveler market with their new ship.
The Norwegian Cruise Line's new Epic ship features a block of 128 solo studio rooms on Decks 11 and 12 that connect to a two-story single's lounge that is closed off to anybody not in the studios. The company is hoping that catering to this demographic will help attract new guests to the cruise line, according to the Los Angeles Times.
Since most cruises feature double rooms, its often hard for single passengers to book spots without paying steep prices. Norwegian hopes to change that by offering affordable rooms and perks for single travelers. One of the big draws onboard the Epic is the ice bar, which features Viking decor.
And just because the ship is owned by Norwegian doesn't mean that travelers have to settle for icy locales - the company still sails to the Caribbean and other hotspots.
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